After around two decades, one of the most well-known software brands is getting a new name. Acronis True Image, the popular personal cyber security solution, is converting its name to Acronis Cyber Protect Home Office.
Changing the name of such a popular product is never a simple decision for a business. Acronis True Image develop a loyal following and a lot of brands’ impartiality since it’s first started. A product’s name should reflect what if an offer to the users, however, and Acronis’ home utilizes a solution that has emerged excessively in the past 18 years.
Modifying the name to Acronis Cyber Protect Home Office facilitates a better view into all of the abilities available to the individuals, freelancers, families, and IT professionals who rely on the solution.
More than Creating a True Image
When Acronis introduced its solutions, it was an initial product to make enterprise-grade full disk imaging available to home users. The original name of the products clearly discussed what users were getting with their purchase: A solution that permits them to create a true image backup of their data so they could restore their computer.
But the challenges of securing the information evolved Acronis’ solution start to evolve as well. In the early days of ransomware, having a backup enabled you to restore the whole system and any encoded data, thus evading having a pay ransom.
Threat actors initiated creating ransomware strains that target the backup files and software first, then denying users a safe recovery. That’s when Acronis hired its own team of seasoned cybersecurity experts to develop an anti-ransomware defense, which was designed into its backup solution with integrated anti-ransomware.
Blocking Modern Cyberthreats
As the Cyberthreat landscape constant to evolve, the company improved the cybersecurity capabilities of Acronis True Image – adding a cryptomining blocker and next-generation anti-malware that’s powered by machine intelligence. Real-time protection, on-demand antivirus scans, web filtering, and videoconference app protection were added as well.
Suddenly Acronis True Image crossed from being commonly a personal backup solution to transmitting comprehensive cyber protection. By strengthening its award-winning and easy-to-use backup capabilities with cutting-edge cybersecurity; Acronis transmits a solution that addresses the full range of threats, from accidental cancellations and hardware failure to device theft and Cyberattack.
Advance Name of Cyber Protection
Recently, we rely on data and an array of devices more than ever. At work, the IT department assures everything is preserved – but modern threats threaten families and individuals too.
Renaming its personal solution Acronis Cyber Protect Home Office lets people understand what the product is comprehensive cyber security and who it is built for all home users. Even with the new name, it is still the same high-performing, easy-to-use solution that 5.5 million worldwide know and trust.